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Thursday, September 2, 2010

Four Simple Prep Steps to Make Every Meeting a Win-Win

Good info from author and consultant Keith Ferrazzi and RMA Coach Cindy Cornell!


1. What do I want the other person to know?
Make sure you’re offering a clear, concise picture, with all the details needed to understand your idea/product/service.
2.    What do I want them to believe?
What are the benefits? Have you done enough research to know what their problems are, and to deliver your solution in their language?

3.    How do I want them to feel?

Invest them emotionally and you’ve won. What stories can you tell that help the person connect to your and your cause on a deeper level?
4.    What do I want them to do?
Make your ask clear – and make sure it’s something easy to say yes to. No one likes to be rushed, so be prepared to move incrementally toward your goal.

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